Cookie Policy
Last Updated: 10 May 2025 | Effective Date: 10 May 2025
1. What Are Cookies
Cookies are small text files placed on your device by a website when you visit it. They are widely used to make websites work as expected, to remember your preferences, and — where consent is given — to provide anonymised data about how a site is used.
This policy explains which cookies Embertide uses on embertide.pro, what each one does, and how you can manage your preferences. It should be read alongside our Privacy Policy, which covers personal data more broadly.
2. Categories of Cookies We Use
We use two categories of cookies on this website:
2a. Essential Cookies
Essential cookies are required for the website to function. They do not collect information about you for analytics or marketing purposes. Because they are strictly necessary, they are placed without requiring your consent.
On this website, the sole essential cookie-like mechanism is a localStorage entry that records your cookie consent preference. This entry is stored in your browser's local storage (not as a traditional cookie) and is used only to avoid showing the consent banner on every visit once you have made a choice.
2b. Analytics Cookies (Optional — Consent Required)
If you accept cookies, we may use anonymised analytics to understand how visitors use the site — which pages are visited, how long sessions last, and where visitors arrive from. This data contains no personally identifiable information and is used only to improve the site's structure and content.
Analytics cookies are only placed after you have actively accepted them via the consent banner. If you reject or ignore the banner, no analytics cookies are placed.
3. Cookie Reference Table
The table below lists the specific cookies and local storage entries in use on this website.
| Name / Key | Type | Category | Purpose | Duration |
|---|---|---|---|---|
| cookieConsent | localStorage | Essential | Stores your cookie consent choice (accepted or rejected) so the consent banner is not displayed on every visit. | Persistent — until manually cleared or you reset preferences below |
| _ga | Cookie | Analytics (optional) | Google Analytics — distinguishes unique users. Contains a randomly generated identifier; no personal data. | 2 years |
| _ga_* | Cookie | Analytics (optional) | Google Analytics — stores and counts page views for the current session. | 2 years |
| _gid | Cookie | Analytics (optional) | Google Analytics — distinguishes users within a 24-hour window. | 24 hours |
Analytics cookies are only placed if you accept the consent banner. They are not present if you rejected or ignored it.
4. Managing Your Cookie Preferences
You can update your consent at any time using the controls below. Your current status is shown alongside each option.
Clearing your preference will cause the consent banner to reappear on your next visit to the homepage. Rejecting analytics cookies means no _ga, _ga_*, or _gid cookies will be placed during your sessions.
5. Browser-Level Cookie Controls
In addition to the preference controls above, all major browsers allow you to view, delete, and block cookies directly. Doing so may affect the functionality of this and other websites.
Browser cookie settings can typically be found under:
- Chrome: Settings → Privacy and security → Cookies and other site data
- Firefox: Preferences → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Manage Website Data
- Edge: Settings → Cookies and site permissions → Cookies and site data
To opt out of Google Analytics tracking across all websites, you may also install the Google Analytics Opt-out Browser Add-on.
6. Third-Party Cookies
Where analytics cookies are accepted, Google Analytics cookies are placed by Google LLC. Google Analytics processes anonymised data in accordance with Google's own privacy terms. We do not share personally identifiable information with Google via this integration.
This website does not use cookies from social media platforms, advertising networks, or other third-party marketing services. If this changes, this policy will be updated before any such cookies are introduced.
7. Legal Basis for Cookie Use
This website is operated from Malaysia and this Cookie Policy is written with reference to the Personal Data Protection Act 2010 (PDPA) of Malaysia and general good practice for transparent cookie use.
- Essential / functional storage: placed on the basis of legitimate interest in operating the website, without requiring explicit consent.
- Analytics cookies: placed only on the basis of your explicit consent via the consent banner or the controls on this page.
8. Contact
For any questions about this Cookie Policy or our use of cookies:
See also our Privacy Policy and Terms & Conditions.